WORKS

Cisco Digital Engagement Center
Webex.com Digital

Brief

Cisco Collaboration Technology Group's main focus is to help the partners with their sales of Webex product. The newly designed website will be easier to navigate and focus on presenting main features that the customers are looking to solve by using Webex.

Created at:

Cisco Systems Collaboration Technology Group:

Project

Aside from webex.com, the Digital Engagement Team created webex suite website that is brandable with partner colors, logo and typeface.

Role

UI/UX Design, Wireframe, Web Design, Front-end Development

Credit

Copywrite: Sandy Leung
Project Owner: DP Venkatash
Development: Aki Perez

Purpose

Referencing and using the existing Webex.com as the back bone, we narrowed down, chopped out and added necessary information needed for our target audience. We came up with a revised site-map with a new information architecture to fulfill the target needs. From the new site-map, we added and re-arranged the content on a newly revised wireframe for best User Experience and flow.

The website will help with;

  • Enable partners to launch their digital presence for Webex Product website
  • Support end-to-end journey of end user finding, learning, trying, and buying Webex
  • Handle both direct traffic and campign traffic
  • Partner brand-able, customizable, with content syndication from Cisco

    • Target Audience

    • Prospective buyers and users
    • Decision makers/IT buyers and business buyers
    • Small/Medium/Large segments depending on partner focus
    • Chief Security Officers: Security and encryption on communications and systems
    • Chief Information Officers: Migrate to the cloud, upgrade phone systems, building call center and integrate with existing business applications
    • Managers: Connecting remote teams/team members
    • Small business owners: New/remote offices, connecting teams, lowering cost

    Simple and cleaner design

    Final design was focused on clean and flat design, that will be easy to read through, and where no information on the page goes mission. By focusing on one color from the palette, it makes it easier for the users to follow through the story and the cleaner overall look is more engaging to the readers.

    Partner Customization

    Branding is important. Engagement Center websites provide customization experience for the Partners so they can include their logo, font and color palette.

    Responsive

    Offering the most fluid and pleasant experience for the both mobile and tablet versions.